Tokina Announces New 85mm Prime Lens: The Tokina ATX-M 85mm F1.8 FE Lens

The new Tokina atx-m 85mm f/1.8 FE lens is designed for full-frame Sony E-mount mirrorless cameras
The new Tokina atx-m 85mm f/1.8 FE prime lens Earlier today, Tokina released a new telephoto prime: The atx-m 85mm f/1.8 FE lens, which is designed to be compatible with full-frame Sony E-mount mirrorless cameras. It’s also the first lens in Tokina’s atx-m mirrorless lens series, which will be compatible with multiple lens mounts and sensor formats. You... Read more

Hasselblad Launches New 45mm F4 Lens: XCD 4/45p

It’s the company’s lightest digital medium-format autofocus lens
Hasselblad’s new 45mm f/4 Lens, the XCD 4/45P lens Hasselblad has launched its latest lens for its medium-format system: The XCD 4/45P. According to the company, the lens is designed to be portable and very lightweight. In fact, Hasselblad says it’s the most lightweight and compact lens in the XCD system, weighing only 0.7 .lbs and measuring just... Read more

2020 Oscar Nominations Announced

"Joker," "The Irishman," "Once Upon a Time … in Hollywood" and "1917" get multiple nods, including best cinematography
Earlier today, the 92nd Oscars nominations were announced in all 24 categories. From January 30 through February 4, active members of the Academy will vote for the winners, which will be announced on Sunday, February 9, 2020, at the Dolby Theatre at Hollywood & Highland Center in Hollywood and televised live on ABC at 8 p.m. ET/5 p.m. PT.    Joker... Read more

Nikon Unveils D780 DSLR, Two Lenses And COOLPIX P950

The new full-frame DSLR is an update to the popular Nikon D750
The new D780 full-frame DSLR with the AF-S NIKKOR 24-120mm f/4G ED VR kit lens In the past year and a half, Nikon has aggressively promoted its Z-line of full-frame mirrorless system. However, the company made its name producing SLRs, and is still introducing new models. Case in point: Today, they announced the new D780 full-frame DSLR, an update to... Read more

Canon Officially Announces 20.1-Megapixel EOS-1D X Mark III DSLR

The company has updated a host of features on the new flagship
Canon’s new 20.1-Megapixel EOS-1D X Mark III DSLR with the EF 24-70mm f/2.8 L II USM zoom Last October, Canon made a development announcement of its new flagship DSLR, the EOS-1D X Mark III, which provided some details, but didn’t give us the complete picture of the new model. But early this past January, Canon officially launched the Canon... Read more

Panasonic Announces Industry’s Smallest And Lightest 4K 60P Camcorders

The three models, Panasonic HC-X1500, HC-X2000 and AC-CX10, include a 24x optical zoom lens
Panasonic’s new HC-X2000 pro-level camcorder Today, Panasonic announced three new camcorders—HC-X1500, HC-X2000 and AC-CX10, which according to the company are the industry’s smallest and lightest 4K 60p camcorders. All three camcorders will be available in late March 2020, but no pricing was available at press time. Each of the models, which... Read more

Job Opportunities For Content Creators: Report For America Wants To Get Videographers And Photographers Work

The national service program Report for America hopes to get emerging journalists, including videographers and photojournalists into jobs at local U.S. news organizations
Earlier this year, the website 24/7 Wall St, a financial news and opinion company, listed “photographer” in its story, 25 Worst Jobs in America. (It ranked number 25 on that list.) And in Kiplinger’s article 15 Worst College Majors for a Lucrative Career, “photography” was listed as the number one worst college major! That’s obviously not... Read more

Sigma Sets Pricing And Availability For Two Sets Of Lenses

Full-Frame Classic Art Prime Cine Lenses and /i Technology-Compatible Cine Art Prime PL-Mount Lenses will be available in the next few months
Earlier today, Sigma announced pricing and availability for two sets of lenses: The set of 10 Sigma Classic Art Prime Cine lenses, which will be available in early January 2020, and select /i Technology-compatible Cine Art Prime PL-mount lenses, which will ship in late December 2020. The Sigma Classic Art Prime Cine lenses will only be available as... Read more

Panasonic Reveals Pricing And Availability For AJ-CX4000 4K/HDR Shoulder-Mount Camcorder

This ENG-type cinema camera, available in late December, will appeal to a select group of content creators
The new Panasonic AJ-CX4000 4K/HDR Shoulder-Mount camcorder will be available in late December for $25,000. There are obviously cinematographers and filmmakers who prefer cine cameras with a small, compact footprints. Yet for others, a larger cinema camcorder, like an ENG camera, will be more appealing, particularly those that shoot certain types of... Read more

Sundance 2020 Film Festival Features 118 Films From Around The World

Winners were drawn from 15,100 submissions
Walter Mercado appears in the documentary, Mucho Mucho Amor, by Cristina Costantini and Kareem Tabsch, an official selection of the U.S. Documentary Competition at the 2020 Sundance Film Festival. Earlier today, the Sundance Institute announced its showcase of new independent feature films, selected across all categories, which will be shown at the... Read more