Ricoh Announces Pentax 85mm Lens For K-Mount DSLRs

The new pricey prime lens will have a bright F1.4 maximum aperture
The new HD PENTAX-D FA*85mm F1.4ED SDM AW prime lens Today, Ricoh introduced a new star prime for its Pentax K-Mount DSLR system camera bodies: The HD PENTAX-D FA*85mm F1.4ED SDM AW prime lens, which will be available in mid-June for $1899. It’s the second fixed focal-length lens in Ricoh’s next-generation, high performance Pentax Star lens series,... Read more

Panasonic Introduces New LUMIX S 20-60mm F3.5-5.6 For L-Mount Cameras

The new full-frame zoom is lightweight and dust-and-splash resistant
Panasonic’s new LUMIX S 20-60mm F3.5-5.6 zoom lens Earlier today, Panasonic announced a new full-frame zoom lens, the LUMIX S 20-60mm F3.5-5.6, for L-Mount mirrorless cameras. Panasonic says the lens will be available at the end of July for $599. What’s intriguing to note is that it has a compact and lightweight design, weighing in at around... Read more

Sony Introduces ZV-1 Compact Camera For Vlogging

The new compact camera is targeted at video content creators and vloggers
Sony’s new ZV-1 compact camera for vloggers Today, Sony introduces the Sony ZV-1 compact camera, which looks rather like a modified RX-100 series style camera. However, aside from the sensor and processor, which is, in fact, borrowed from the Cyber-shot RX-100 Mark VII advance compact camera, Sony says much of the new ZV-1 has been re-designed... Read more

Adobe Introduces New Update Process And Updates Creative Cloud Video And Audio Apps

The company hopes the process changes will improve stability and performance across CC apps
Adobe Creative Cloud now has Apple ProRes RAW support for Premiere Pro and After Effects for Mac and Windows. Today, Adobe announced a new release for its Creative Cloud video and audio applications, which included a number of new features and capabilities for Premiere Pro, After Effects, Audition and others Creative Cloud apps. Additionally, and perhaps... Read more

Cine Gear Expo LA 2020 And IBC2020 Shows Are Officially Cancelled

The two popular expositions have been shuttered due to fears over COVID-19
This image was shot last year at Cine Gear Expo LA 2019. It’s hardly a surprise that after the cancellation of the NAB 2020 trade show this past April—which was supposed to take place in Las Vegas, but was cancelled due to fears over the coronavirus—other trade shows might suffer the same fate. However, for the past several weeks, it appears many... Read more

Sony VENICE Firmware Update Will Include Advanced Rendering Transform Files

The free upgrade, version 6, won’t be available until November
Sony’s VENICE cinema camera will get a new major firmware update, but it will not be available until this November. On April 30, Sony announced that it will provide a new firmware update, version 6, for its VENICE digital cinema camera. Sony announced this news the same day it announced the firmware update for Sony FX9 full-frame digital cinema... Read more

Sony’s FX9 Major Firmware 2.0 Update Adds 16-Bit RAW Output

The free upgrade adds other new features, too, but won’t be available until October
In October 2020, there will be a firmware update (version 2.0) for the Sony FX9 Full-Frame Cinema Camera On April 30, Sony announced a major free firmware update for the Sony FX9, but the firmware 2.0 upgrade won’t be available until this October. However, it will let users add some impressive features:  It will now be able to capture 16-bit... Read more

Lexar Introduces New Multi-Card Readers

The two readers include a 2-in-1 reader and a 3-in-1 reader
Lexar’s two new card readers: The Professional Multi-Card 3-in-1 Reader (top) and Compact Multi-Card 2-in-1 Reader Lexar has introduced two new multi-card readers—the Lexar Professional Multi-Card 3-in-1 USB 3.1 Reader and the Lexar Multi-Card 2-in-1 USB 3.1 Reader, for $29 and $19, respectively. Both will be available later this month. Lexar... Read more

Canon Offers Free Solution To Use Canon Cameras As Webcams

Canon has also posted a quick tutorial video on its new EOS Webcam Utility Beta Software
These days, it seems the whole world has gone virtual as so many of us are now connecting with our coworkers and colleagues as well as family and friend via virtual meetings, WebEx or Zoom sessions and hangouts. However, not every laptop comes with a webcam that has top notch optics to provide you with the best quality you’re looking for. It’s why... Read more

Cine Gear Expo LA 2020 Is Rescheduled For October

The popular trade show has been moved due to fears over the Coronavirus pandemic
The Cine Gear Expo LA 2020, a popular trade show that takes place each year at The Studios at Paramount in Hollywood, California and focuses on cinema gear and technology, has been moved due to fears over the Coronavirus pandemic. The show was originally going to be held in early June, but have now been moved to October. Here are the rescheduled dates: October... Read more