Nikon Expands Z-Series Lens Lineup With New Nikkor Z 85mm f/1.8 S Portrait Lens

The new Nikon prime has the potential to be a versatile lens for shooting portraits, fashion photography, event images and tight interview shots or B-roll video footage
The new Nikon Nikkor Z 85mm f/1.8 S portrait lens Today, Nikon again has affirmed its commitment to expanding its line of interchangeable lenses for its Z-Series of full-frame mirrorless cameras with the announcement of the new Nikkor Z 85mm f/1.8 S prime lens. According to Nikon, the new lens will be a versatile lens that’s idea for, “portraits,... Read more

Deals: Get 40 Percent Off Red Giant Software During 24-Hour Summer Sale

Content creators can find great deals on the Red Giant’s editing, effects and motion-graphics software, including its all-new VFX Suite
Red Giant, which creates video effects, motion graphics tools and VFX software to for a variety of content creators, including filmmakers, VFX artists and motion designers, has just announced its 24-hour summer sale. According to the company, “for 24 hours only, from 8 a.m. PDT (11 a.m. EDT) on Tuesday, July 30, 2019, to 8 a.m. PDT (11 a.m. EDT) on... Read more

New Sony Cyber-shot DSC-RX100 VII Comes With Real-Time Tracking And Mic Input

A pricey point-and-shoot that aspires to the power and speed of system cameras and targets photographers and vloggers
New Sony Cyber-shot DSC-RX100 VII advanced point-and-shoot with new Shooting Grip Kit (external microphone sold separately.) Although the market for point-and-shoot cameras nearly disappeared a few years after smartphones began shipping with capable cameras, advanced point-and-shoots, sometimes referred to as bridge cameras, have not only survived,... Read more

Sigma Announces 3 New Lens Series for Full-Frame Mirrorless Camera Systems

The two new primes and one new zoom lens will come in L Mounts and Sony E mounts
Sigma’s three new lenses include its 14-24mm F2.8 DG DN Art lens, 45mm F2.8 DG DN Contemporary lens and 35mm F1.2 DG DN Art lens The Sigma Corporation recently made announcements for three new lenses designed for full-frame mirrorless cameras. The new lenses include: Sigma 14-24mm F2.8 DG DN Art Sigma 35mm F1.2 DG DN Art Sigma 45mm F2.8... Read more

Sigma Introduces Smallest And Most Lightweight Full-Frame Mirrorless Digital Camera

The new SIGMA fp will be among the most portable full-frame mirrorless models on the market
The new 24.6-megapixel SIGMA fp full-frame mirrorless camera. Since the first mirrorless camera hit the market in 2008, camera makers have competed in a number of areas, including which company could make the most compact, lightweight model. For those photographers looking for this type of camera, Sigma’s newest camera, the SIGMA fp, might fit... Read more

Sony Introduces 61-Megapixel a7R IV Full-Frame Mirrorless Camera

The a7R IV is the latest addition to Sony’s full-frame mirrorless Alpha camera lineup
During a presentation in New York City this morning, Sony announced the newest addition to its lineup of full-frame mirrorless cameras: The new Sony a7R IV comes with a 61-megapixel Sony sensor and will be available this September for $3,500. It will also include Sony’s E-mount, making it compatible with 52 existing Sony lenses. Sony also... Read more

Amazon Prime Day 2019 Deals: Find Great Deals On Camera Gear And Camera Accessories

This year use the two-day Amazon Prime Day event to find deals on camera gear, software, and photo accessories
This is the fifth year Amazon is holding its Prime Day sales event, which runs for two days—today, July 15th and tomorrow, July 16th. And while in the past, Amazon’s Prime Day hasn’t always provided tremendous value for photographers on some camera gear, you will find some deals, particularly on select lenses, software, printers and other camera... Read more

Canon Claims New RF 24-240mm F4-6.3mm IS USM Lens Uses Dynamic Image Stabilization For Both Stills And Video

Up until now, Canon has used this hybrid IS system in lenses and cameras for video only
This week Canon announced its first 10x optical zoom compact and lightweight lens for its full-frame mirrorless cameras: the new RF 24-240mm F4-6.3mm IS USM lens for Canon’s R-series full-frame mirrorless cameras, including the Canon EOS R and the EOS RP. There are several reasons the 24-240mm lens, unlike Canon’s other mirrorless RF lenses, is... Read more

Great Deals: Tiffen Cuts Prices On 2 Steadicam Air Monopods

Tiffen, which makes photo accessories for enthusiast and pro photographers and videographers, has made 2 of its monopods more affordable
Monopods, like tripods, are incredibly effective tools for improving images and video for photographers and videographers at every level. That’s why Tiffen’s current sale is great news for photographers. The company has reduced each of its two Steadicam Air Monopods by $100: The Steadicam Air 15 Monopod (15lb. weight capacity) is now $299.95 The... Read more

Hasselblad Introduces Updated X1D II 50C Medium-Format Camera, Lens, App And More

The renowned camera manufacturer refines its groundbreaking medium-format mirrorless X-series camera and introduces additional products
If 2018 was a banner year for full-frame-sensor mirrorless cameras, it looks like 2019 is turning out to be a banner year for medium-format mirrorless cameras: Today, Hasselblad announced it’s updating its first-generation X-series camera to the new X1D II 50C. The X1D II 50C Medium-Format Mirrorless Camera The Hasselblad X1D II 50C Medium-Format... Read more

Firmware Update Will Add Live-Streaming Features To Sony Pro Camcorders

Sony camcorders will be able to live stream after installing a future firmware upgrade
Most content creators associate live-streaming video to social networks with mobile devices. But Sony is aiming to buck the trend. At the BroadcastAsia 2019 trade show in Singapore, Sony just announced that a future firmware update will give two of its pro camcorders the ability to send high quality live-streaming video to major video-sharing websites... Read more

Alpa Introduces New Platon Medium-Format Housing

A smaller more portable housing for digital backs and lenses
Alpa, maker of medium-format cameras and housing for Rodenstock, Schneider and Zeiss, has introduced a new system. “The ALPA PLATON system,” the company says, “combines sensors with more than 60mm diagonal with state-of-the-art cine lenses to a compact and powerful unit and opens up completely new possibilities for filmmakers: The large sensor... Read more
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