Apple Announces The New 16-inch MacBook Pro—A Probable Game-Changing Laptop For Cinematographers And Content Creators

The company also released additional news on its Mac Pro workstation
Apple’s new 16-inch MacBook Pro laptop Today, Apple unveiled its new line of 16-inch MacBook Pro laptops, which replaces its current line of 15-inch MacBook Pros, the powerful and portable workstations you’ll most likely catch cinematographers and professional content creators carrying around with them. The new models, which will be available in... Read more

Zeiss Introduces Supreme Prime Radiance Lenses

The new lenses will be available as a set of seven primes
 New Supreme Prime Radiance lenses from Zeiss Today, Zeiss introduces the Supreme Prime Radiance lenses, a new set of seven high-end cinematography lenses. According to the company, the lenses “are based on the high-speed Zeiss Supreme Prime lens family with the benefit of the new T*blue coating, which offers a distinctive look and consistent... Read more

Sigma Introduces 24-70mm F2.8 DG DN Art Lens For Full-Frame Mirrorless Cameras

The new lens will be compatible with Sony E-mount and L-mount full-frame mirrorless models
Sigma’s new 24-70mm F2.8 DG DN Art lens Today, Sigma announces a new Art lens, the 24-70mm F2.8 DG DN Art lens, which is the second newly-designed Art zoom from Sigma, which follows the 14-24mm F2.8 DG DN Art zoom for mirrorless cameras. The new 24-70mm lens is a large-aperture standard zoom for full-frame mirrorless camera systems and is available... Read more
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New Lighting Accessory: Rock N’ Roller Wheel

Matthews Studio Equipment has introduced a new lighting accessory
Matthews Studio Equipment’s new rugged on-set Rock n’ Roller Wheel Sets Matthews Studio Equipment has introduce a new accessory: Rock n’ Roller wheel sets. According to the company, Rock n’ Rollers quickly and simply slip on and are ready to “smoothly roll over rocks, power cables, cable crossovers, gravel, asphalt, uneven concrete, and... Read more

Adobe Updates Premiere Pro, Audition And Premiere Rush

According to Adobe, the new CC versions of the video and audio applications will be faster and smarter
Premiere Pro’s Auto Reframe Feature Today, Adobe announced a slew of updates and upgrades to the apps in the Adobe Creative Cloud service, the company’s subscription based set of applications and services. There were several updates targeted at cinematographers, filmmakers and content creators, including updates to Premiere Pro, Audition and... Read more

Mavic Mini Is DJI’s Smallest And Most Lightweight Drone

Weighing less than 250 grams (around half a pound) also makes it a potentially safe drone, according to experts, says DJI
DJI’s new Mavic Mini Today, DJI, a market leader in producing drones, introduces the new Mavic Mini, which is the company’s smallest and most lightweight drone, weighing just 249 grams or a little over half a pound. Because it’s a drone targeted for consumers, its lightweight form factor makes it much more likely to be a safe drone, according... Read more

Olympus Unveils New OM-D E-M5 Mark III Mirrorless Camera

The new mirrorless model continues the company’s focus on models based on its Micro Four Thirds sensor
The new Olympus E-M5 Mark III There are various features I could write about on the new OM-D E-M5 Mark III mirrorless camera, but one of the most intriguing aspects of this camera has more to do with industry competition and whether a brand follows the pack. I found it fascinating that Olympus continues to buck the trend that most other camera manufacturers... Read more

Canon Makes Development Announcement of EOS-1D X Mark III And Introduces Two Lenses

According to Canon, the new flagship DSLR will come with a host of new and improved features
Earlier today, Canon made several product announcements. The most significant for pro photographers and content creators was the news that Canon is developing an update to its flagship pro DSLR: The new model is the Canon EOS-1D X Mark III DSLR, which is the successor to the EOS-1D X Mark II, introduced in early 2016. Because this is a development announcement,... Read more

Tamron Announces Four Lenses Sony E-Mount Full-Frame Mirrorless Cameras

Three of the lenses are close-focusing primes, and the fourth is a development announcement on a high-speed telephoto zoom
Today, Tamron introduced four new lenses, which are designed to work wiht Sony E-Mount full-frame mirrorless cameras. Three of the lenses—20mm F/2.8 Di III OSD M1:2, 24mm F/2.8 Di III OSD M1:2 and 35mm F/2.8 Di III OSD M1:2—are close focusing. The 20mm will be available in January 2020, but the other two primes will be available late November. All... Read more

NAB-NYC And AES Trade Shows In New York City

Filmmakers and content creators learn about lighting, cine cameras and audio for video
Last week, filmmakers, producers, audio engineers and content creators flocked to the Javits Center in New York City to see new hardware, software, apps and services in the world of video, cinema and audio. BlackMagic Design’s G2 cinema camera But it wasn’t just to attend one show—there were actually two shows taking place: The first was the... Read more

Nikon Announces Unique NIKKOR Z 58mm F/0.95 S Noct Lens And Battery Pack

Nikon remakes a one-of-a-kind, powerful and pricey prime lens
Nikon’s new NIKKOR Z 58mm f/0.95 S Noct lens Today, Nikon has introduced a unique, powerful and pricey prime lens: The new NIKKOR Z 58mm f/0.95 S Noct lens, which will run photographers and filmmakers $7999 and will be available October 31, 2019. According to the company, the new prime “is a one-of-a-kind lens that pays homage to the extraordinary... Read more

Sony Increases Speed And Adds Features On Updated a9 II Full-Frame Mirrorless Camera

The new updates include enhanced tracking and more frames per second using mechanical shutter
Earlier today, Sony announced an updated version of its flagship full-frame a-series mirrorless camera: The new a7 II  still comes with the same 24-megapixel full-frame stacked mirrorless sensor and the same 20 frames-per-second (with AF and AE) burst mode using the electronic shutter. But Sony has increased speed and performance in other ways.... Read more
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