Creative professionals should take note of the cards’ ability to capture high-quality 4K and Full HD video in the XAVC-S format, as well as continuous shooting of high-res images with DSLRs or mirrorless cameras supporting the UHS-II interface. The cards are also compatible with UHS-I devices. That speed also means ultrafast transfer of large video files and photos, thanks, in part, to a new Sony-developed algorithm that the company says “prevents loss of speed in data writing even after repeating burst shooting, and that contributes to the camera’s speed of burst shooting.”The cards feature File Rescue for recovering damaged or lost files, including 4K XAVC-S video files and RAW images, as a free download to Sony memory card users, as well as durable construction—the cards are X-ray-proof, waterproof, temperature-resistant and shock-proof, with anti-static protection.
Sony has also announced the new MRW-S1 card reader, designed to transfer those large files to a desktop or laptop. The card reader (which Sony also says is the world’s fastest) features a SuperSpeed USB (USB3.1 Gen.1) standard A port for cable-free connection, so files can be copied more quickly than through a computer’s SD slot.
The SF-G series cards will be available in 32 GB, 64 GB and 128 GB storage capacities beginning in March 2017. The MRW-S1 card reader will be available in April 2017. Prices are to be determined.
Learn more about the Sony SF-G Series