Posted By Neil Matsumoto
Taylor Swift’s #1 single “We are Never Ever Getting Back Together” is the first music video to be shot in true 4K using Sony’s F65 CineAlta™ digital motion picture camera. The video was shot in a day at Sony Pictures Studios and had its world premiere on Aug. 30. The video was directed by Declan Whitebloom
Posted By Neil Matsumoto
It’s become common knowledge that the studios are literally forcing filmmakers to abandon 35mm film and make the switch to digital. Within the next few years, it’s going to be extremely difficult to see a movie projected on film in theaters. With the release of the 4K F65 and the proliferation of SXRD projectors, Sony
Posted By Neil Matsumoto
With Sony‘s announcement of the new NEX-FS700U, 1920 x 1080 capture is now officially over! Well, not quite. Everyone is predicting that NAB 2012 will officially launch mainstream 4K solutions and this announcement definitely kicks off the “4K for the masses” movement. We already have a number of cameras on the high-end of production (Sony
Posted By Neil Matsumoto
At last year’s NAB, I got a chance to check out Assimilate’s Scratch Lab, an innovative software tool that allows a DIT or video engineer to be able to create professional production dailies for review. It combines a fast review process, shot, timecode, and LUT metadata, audio sync and fast background rendering – all in one
Posted By Neil Matsumoto
In a landmark year for production and post-production gear, 2011 will most likely be remembered for the tragic events in Northern Japan. Although minor compared to the devastation and loss of life, all the major camera manufacturers (Sony, Canon, Panasonic, etc.) were greatly affected by the disaster leaving factories badly damaged, which disrupted production and
Tags: adobe cs5.5, angenieux optimo 45-120, arri alexa, canon c300, convergent design gemini 4:4:4, iphone 4s, red epic, red scarlet-x, sony f3, sony f65, technicolor cinestyle, thunderbolt, zacuto z-finder evf pro
Posted By Neil Matsumoto
Right before its launch at IBC in Amsterdam this weekend, Sony Electronics debuted its new flagship CineAlta high-def camera – the F65. Just on specs alone, the camera will set a new standard for high-end digital cinema camera systems. The F65 delivers true 4K resolution at 4025 x 2160 and can output 16-bit Linear RAW