News

May 12th, 2014

Avid To Present Education Webinar To Promote Avid Everywhere – Sign Up Now!

Posted By Neil Matsumoto
Avid's MediaCentral Platform is an open, extensible, and customizable foundation that streamlines and simplifies workflows.
Avid will be hosting a free webinar to show how its Avid Everywhere vision will meet the needs of educators and students by providing integrated, cutting-edge solutions built upon the Avid MediaCentral Platform. A Q & A panel session with leading educators will discuss how Avid Everywhere can give students the skills and workflows they … 
May 5th, 2014

What’s In Your Camera? – Samsung Introduces A New Line Of Branded SD And MicroSD Memory Cards

Posted By Neil Matsumoto
Loading up Samsung's new 32GB PRO card in a Canon 70D.
Memory cards aren’t the sexiest thing to write about nor do they make compelling hands-on reviews. Why? It’s usually because they simply work, or don’t. Usually you only take notice when they fail – or worse, lose them since they’re quite small. But with DSLRs and handheld camcorders predominantly containing SD memory card slots only, they’re a VERY important … 
April 24th, 2014

Lowel Introduces Two New Innovative LED Lights For Real World Shooting – The Prime Location LED and the PRO Power LED

Posted By Neil Matsumoto
The new Lowel Prime Location LED is designed for lighting in the real world. With high output spread over a wide 50-degree beam angle, this 1x1 LED panel features a very rugged housing and a high IP-65 rating.
The Tiffen Company just announced two new LED lights to the Lowel family – the Lowel Prime Location LED and Lowel PRO Power LED systems. The new Lowel Prime Location LED is designed for lighting on location with high output spread over a wide 50-degree beam angle. The 1×1 LED panel features a very rugged housing and a high IP-65 rating. … 
April 10th, 2014

Live From #NAB2014 – Adobe Updates The Creative Cloud With New Features And Tighter Integration. Also, We Talk To Adobe After Effects Guru Steve Forde!

Posted By Neil Matsumoto
A new feature includes Live Text Templates that let users edit text in After Effects CC compositions directly in Premiere Pro CC.
There was quite the brouhaha inside the indie filmmaking community when Adobe announced the Creative Cloud back in 2011. “So I pay $50 a month and I don’t even own the suite? So if I stop paying for the monthly subscription, Adobe keeps my files? Is this editing in the cloud?” These were some of … 
April 10th, 2014

Live From #NAB2014 – Lone Wolf And Cub – Atomos Releases Two Badass Recorders – The Shogun and Ninja Star

Posted By Neil Matsumoto
The Atomos Shogun is the world's first 4K HDMI and 12G SDI monitor recorder and deck.
Perhaps the company that garnered the biggest crowds at its NAB2014 booth was Atomos. Their affordable HDMI field recorders and converters (named after Japanese feudal warriors) have become essential gear, especially after the release of Clean HDMI-enabled DSLRs. At this year’s show, the Australian-based company released two ground-breaking recorders that had every shoe-string budget filmmaker … 
April 9th, 2014

Live From #NAB2014 – Designed For The Blackmagic Pocket Cinema Camera, Redrock Micro Gets Nostalgic With The Retroflex

Posted By Neil Matsumoto
Redrock Micro's Retroflex is a simple rig that blends sophisticated '60s retro style with the modern flexibility of digital filmmaking.
How many of you remember those cool Braun Nizo and Beaulieu Super 8 cameras from the ’60s? They used to be the go-to underground filmmaker cameras way before the DSLR revolution. Well, Redrock Micro just released a super mod rig designed for the Blackmagic Pocket Cinema Camera . So instead of capturing a format that … 
April 9th, 2014

Live From #NAB2014 – Here’s Looking At You – Zacuto Introduces “Radical” Gratical EVF And New Tripod Series

Posted By Neil Matsumoto
A year in the making, Zacuto's Steve Weiss and Jens Bogehegn brought five different engineering companies together to bring their latest professional EVF to market.
Yes, you can have a great $60,000 digital motion picture camera system but if you can’t see what you’re shooting, what’s the point? In the past, optical viewfinders were the best solution, not only because of their familiarity but because EVFs (Electronic Viewfinders) didn’t have high enough resolution. Also, there was often a slight delay … 
April 8th, 2014

Live From #NAB2014 – The Blackmagic URSA – Super 35 Global Shutter 4K – RAW and ProRes Capture

Posted By Neil Matsumoto
URSA has many helpful accessories built in the camera, including a great 10" inch fold out monitor.
Although there are too many great things to name about Blackmagic Design‘s digital cameras (not to mention the most bang for your buck), for many professional cinematographers, the Blackmagic Cinema Camera, Pocket Cinema Camera and Production Camera 4K have a few workarounds that will frustrate a seasoned film production crew, especially in regards to ergonomics. … 
April 8th, 2014

Live From #NAB2014 – Broadcasting Alert! The Blackmagic Studio Camera Goes Live

Posted By Neil Matsumoto
The Blackmagic Studio Camera contains features that are specific for the requirements of live production.
It’s become a given that Blackmagic Design will release not one but two digital cameras at NAB. And with last year’s Pocket Cinema Camera and Production Camera 4K, Blackmagic captured the indie filmmaking camera crown for the 2nd straight year. Could it be a hat-trick for the Australian-based company? This week, Blackmagic Design announced not … 

April 8th, 2014

Live From #NAB2014 – Nobody Saw This Coming – AJA Announces CION Camera

Posted By Neil Matsumoto
CION offers in-camera recording directly to the Apple ProRes family of codecs - including 12-bit 444 - for pristine image capture.
Before yesterday’s announcement, most video professionals thought of AJA Video Systems primarily as an engineering company that created digital video I/O devices, rack mounts and converters for post people. More recently they have been garnering a lot of attention in the production world with their digital recorders – the Ki Pro family. Now they have … 

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